May 2009
1 post
Applying Game Design to Email →
jingc:
Every employee is given virtual tokens — say, 100 a week, — that they can attach to e-mail they write. If you really want someone to read a message now, you attach a lot of tokens, and the message pops up higher in your correspondent’s Outlook inbox. Reeves figured this would encourage people to send less e-mail: Those who are parsimonious would wind up with lots of tokens, which means...